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CitaHive vs Fresha
Fresha charges a low monthly fee and takes 20% of each new client its marketplace brings you. CitaHive charges one flat price with no commission, and answers and books in your WhatsApp.
Side by side
| CitaHive | Fresha | |
|---|---|---|
| Price | Basic $29.99, Pro $49, Premium $79 per month, per business | $19.95/mo for one person, or $14.95/mo per team member |
| Monthly cost for a team of 4 | $49 (Pro): the price does not change with team size | $59.80 |
| Commission on new clients | None, ever | 20% of each new client found on the Fresha marketplace (minimum $6) |
| Free trial | 7 days, every Premium feature, no card | 7 days |
| AI that answers and books in your WhatsApp chat | Yes, 24/7 | Not listed on their pricing page |
| Clients book without an app or website | Yes, they just message you on WhatsApp | Clients book in the app or on a booking page |
| Reminders | Yes (Pro and Premium) | Yes |
| Marketplace / directory | Free listing on CitaHive search, no commission | Yes, Fresha marketplace |
| Payments | Deposits with Stripe (your own Stripe account) | Online 2.79% + $0.20, in person 2.29% + $0.20 |
| Spanish and English | Yes, it replies in the language each client writes in | Not listed |
| Setup | Done for you: we connect WhatsApp and Google Calendar | Self-service |
Pick CitaHive if…
most of your clients already message you on WhatsApp, you lose bookings when you can't answer (nights, weekends, while you work), you want one flat price with no commission, and you want it set up for you.
Pick Fresha if…
You want Fresha's marketplace to send you new clients and you accept paying a share of each one.
Can I use both?
Yes. Some businesses keep Fresha for in-shop payments and use CitaHive to answer WhatsApp and fill the calendar. CitaHive books into Google Calendar.
FAQ
Is CitaHive cheaper than Fresha?
For a team of 4, Fresha costs about $59.80 a month before commissions and card fees, from its pricing page on November 2, 2026. CitaHive Pro is $49 a month for the whole business.
Does CitaHive take a commission on new clients?
No. CitaHive charges one flat monthly price per business. There are no per-message fees and no commission on clients or bookings.
Can I keep my WhatsApp number?
Yes. We move your number to the official WhatsApp Business API, so it then works in CitaHive instead of the WhatsApp app on your phone. Or we give you a new number and you keep the app.
Try CitaHive free for 7 days
No card needed. Set up your services and try your assistant in a chat right away.
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Fresha pricing page · CitaHive
Fresha are trademarks of their owners. CitaHive is not affiliated with them. Competitor prices are from their public pricing pages on November 2, 2026, in US dollars before tax, and can change: check their sites.